CFS
Expanding the CFS brand
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We partnered with CFS Finance to elevate their brand identity and prepare them for a stronger market presence. Starting with just a logo and a limited colour palette, CFS Finance had minimal graphic elements or distinctive brand assets. Our aim was to expand their visual identity while honouring their original logo.
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Project highlights
An expanded brand spanning across colour palette, custom graphics and typography styling for greater visual impact.
We enhanced their visual identity while referencing and tying back to the original logo.
These additions create a robust brand foundation to support future branded collateral and marketing efforts.
